What’s up with Nidecker’s new Supermatic binding system?
When it comes to bindings, most snowboarders are old-fashioned. Nothing beats some good ol' straps, right? Sure, Burton has succeeded with their StepOn system, but many shredders still swear on the classic toe and ankle strap. But how about a system that combines the best of both worlds?
Ride's Seeker Collection Screen Saver
Film and Edit by Jake Durham
Blauvelt x Baker
2 weeks at Mt. Baker with Jake and his boards.
Rough around the Edges: 30 Years of Ride Snowboards
RIDE Snowboards is proud to present Rough Around the Edges: 30 Years of RIDE Snowboards. This full-length documentary highlights some of the ups and downs of one of snowboarding's most prominent brands through in-depth interviews from dozens of current and former employees and athletes.
Board Hoarders, Part 6 – Antti Autti
The Board Hoarders video series features Jones’ team riders digging into their personal snowboard collections and sharing stories about their favorite boards.
20 Years of L1 – Joe Sexton
L1 Premium Goods is built on the personalities, the demands, and passion of the team. Riders like Joe Sexton are the corner stone of the current state of snowboarding and the reason why L1 is L1.
DEELUXE Formative – Elias Elhardt's new Signature Boot
True to Elias’s focus on relentless refinement, Deeluxe aims to continually evolve the Formative, using it as a means to pioneer fresh technology that reduces our impact on the environment.
Burton announces new Gril Master Snowboard to honor the Late Marko Grilc
Grilo’s impact on snowboarding is still felt a year after his passing.
Burnout by Cole Navin
New graphic by Cole Navin. Filmed and Edited by Jake Durham.
L1 Premium Good 20th Anniversary
It's L1 Premium Goods 20th Anniversary with the release of the Fall Winter 22/23 Collection.
Cole Navin's Vans Hi-Standard Pro Boot
Vans, the original action sports footwear and apparel brand, is proud to announce the Hi-Standard Pro by team rider Cole Navin.
K2 Snowboarding Introduces the Landscape Collection
K2 Snowboarding proudly announces its new freeride-focused snowboard line – The Landscape Collection
Introducing the 20th Collection of L1 Premium Goods
Twenty years with a single-minded focus, blending fashion and function while maintaining the utmost level of performance.
Nidecker 2022/23 – for more fun!
Temps are dropping, and so the new Nidecker collection for 2022/23!
Deeluxe Team ID LTD Ice
Moritz Amsüss and Samy Kautner representing the new DEELUXE Team ID LTD ice. This limited edition of the TeamID features a double Power Strap and a team-inspired colorway that pairs a translucent ice-themed sole with reflective prints. Thanks to its mid-soft flex, this freestyle boot is perfect for riders who want out-of-the-box comfort but still demand support.
Neue Mizu Lunch Box ab sofort erhältlich (GER)
Ursprünglich auf Einweg-Wasserflaschen ausgerichtet, hat Mizu sein Sortiment über die Jahre kontinuierlich erweitert, um Verbrauchern wiederverwendbare Optionen für andere umweltschädliche Einwegprodukte wie Besteck, Strohhalme und Kaffeebecher zum Mitnehmen zu bieten. Heute freut sich Mizu, die neue ultrarobuste, wiederverwendbare Lunch Box aus Edelstahl vorzustellen, die ab jetzt im Handel und online erhältlich ist.
Ride: HIDDEN AGENDA
What’s on your agenda?
Taro Tamai's K2 Snowsurfer Boots
The K2 Taro Tamai Snowsurfer, co-designed with legendary snowboard builder Taro Tamai, is a soft and flexible snowboard boot for maximizing range of motion and flexibility.
RIDE x AKOMPLICE Psychocandy
Today it should be clear to all snowboarders that if we don’t start making changes in how we live there won’t be snow for us to chase in the near future. The climate is changing, and we can do better.
Optisym Day with Marcus Kleveland
Marcus Kleveland takes the new Nitro Optisym Snowboard out for a day at his home mountain of Dombås, Norway to put it to the test.